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Interim Management

Served as transitional CEO for a women's specialty magazine group

On behalf of investors and the board, a Quantum Media member served as acting CEO of a magazine publisher specializing in women's books. The consultant reviewed operations and created circulation and business plans for this troubled company. She focused on marketing strategy, cash management and cost control, and new business development.

A key to the successful sale of the business was the consultant's development of a radical (ad-free) circulation strategy for one of the major publications (900,000 paid circulation) and a high-growth, innovative circulation strategy for the other major publication (1.5 million paid circulation). The consultant managed operations and protected assets until the business was sold one year later.

Divested a division for a global publishing company

A Quantum Media member served as acting president and publisher of a 30-title magazine group for an international media conglomerate. She created a turn-around plan, directed the plan's implementation, and successfully sold the business-all within one year.

Served as Interim Circulation Director

For a large consumer title as well as a membership publication, a Quantum member managed all circulation areas for over a year. She managed ratebase, oversaw the staff, ran the circulation models, created and updated projections, managed expenses and revenues to budget, oversaw a conversion already underway to a new fulfillment house, set up new marketing campaigns and tested successfully, refined circulation reporting systems, aided the CEO with hiring of new circulation staff. She also assisted with finding a permanent hire for the circulation director position.

The Quantum member was rehired by the same company after a few years when they again needed interim management for a new transition.

Quantum Highlights

Quantum Media, Paris, Hired by OECD

OECD Headquarters, Paris

The OECD headquarters in Paris' posh 16th arrondissement are a mixture of old and new. The 19th century Chateau de la Muette witnessed the signing of the Marshall Plan. The recent reconstruction of a neighboring 1970s office building yielded an eye-catching set of conference rooms designed by IM Pei, where policy makers and businessmen from the 30 OECD member countries - and beyond - gather to discuss the hot OECD issues in trade, taxation, energy, transport, agriculture and more.

The hot issue for Rory Clarke, the editor in chief of the OECD Observer, the organization's bimonthly magazine in English and French, was finding a new company to replace his long-standing publishing partner.

Rory turned to Quantum Media's Paris branch, which quickly identified some global ad sales representatives and editorial partners. The main responsibility was advertising sales, the lifeblood of the magazine, although paid subscriptions to corporations, governments, research centers and universities around the world add butter to the spinach.

Mediaside was quickly set up as the new operating partner, and the speed enabled the OECD to produce its planned issue on the MENA countries in time for a large ministerial conference in Marrakech, Morocco.

Quantum Media is now busy expanding the magazine's traditional advertising reach. The OECD Observer is expected to generate more ad revenue in 2010 than it did for all of 2008 and 2009 combined. The team is also working on the monetization of the Observer websites, which capture over 350,000 monthly page-views. Further projects in book licensing and events are also underway.

Proof that Quantum Media sets itself apart from other consultants by providing strategic thinking — and acting on it.