Industry News
SELECTED ITEMS OF INTEREST TO THE MEDIA COMMUNITY
AI Generator Generates Anime Controversy
An AI model based on the work of a recently deceased anime artist has drawn criticism from illustrators, writers, and fans. South Korean illustrator Kim Jung Gi, known for an innovative style of comic book art and for live-drawing complex scenes from memory, died unexpectedly in October at age 47. Soon after, a game developer used Jung Gi's work in an AI model he made available on Twitter, allowing users to create Jung Gi-style artwork with a text prompt. Critics believe the model is a theft of the artist's work, and many creators and fans of anime and manga are denouncing both AI technology and the people who use it. The controversy may be a bellwether for broader AI ethics and liability issues related to art.
Read more of the NiemanLab story here.
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Long Story Short: TikTok Has Increasing Value for Many Brands
Adult engagement with TikTok has increased hugely since 2019, while time spent with other platforms has decreased. It's projected that adults in the U.S. will spend almost 19% of their social media time with TikTok in 2024 - up from 4.5% in 2019. That growth ties TikTok with Instagram and narrows the gap with Facebook, which leads the major platforms. Other findings in an Insider Intelligence emarketer report include:
- This year TikTok will edge past YouTube, until now the leader in time spent per day by users on major platforms.
- While TikTok still lags behind Facebook and Instagram in users who buy via social media, its number of social buyers is growing and will overtake Pinterest this year.
- TikTok is improving search functionality to encourage more users to start their shopping on the app.
Read more about the Insider Intelligence emarketer report here.
#media #strategy #consulting
