Quantum Media: Industry News

SELECTED ITEMS OF INTEREST TO THE MEDIA COMMUNITY

Quantum Media: Industry News

SELECTED ITEMS OF INTEREST TO THE MEDIA COMMUNITY

Quantum Media

http://www.quantummedia.com/industry-news/new-publishing-role-the-cco | Printed on: December 14, 2017

Industry News

New publishing role: The CCO

November 26, 2017

Major publishers in the U.K. have been adding Chief Customer Officers to their executive mix. The positions have been created to maximize customer experience across all platforms. U.S. publishers have been slower to embrace the CCO role, partly because in some companies the same responsibilities belong to other executives, including chief revenue officers. Read more here.


 

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